Consulting for the Gods

Last night, I had one of those dreams that lingers like smoke in the morning air—a dream where the gods themselves were in need of some good old-fashioned PR. Specifically, I found myself acting as a sort of celestial consultant, helping Zeus and Hera re-establish their rightful place in the world.

It’s only fair to admit that my dream about Zeus and Hera may have been subconsciously influenced by my recent late-night viewing of Kaos on Netflix, where Jeff Goldblum, with his usual offbeat charisma, plays Zeus, and Janet McTeer brings a regal intensity to Hera. There’s something about seeing these mythic figures brought to life in such a modern, quirky way that clearly worked its way into my sleep, giving my unconscious mind the perfect cast for a celestial rebranding session. Sometimes, the stories we watch weave their way into the stories we dream.


It was surreal yet strangely appropriate, as if I had been called into a divine corporate boardroom to help the king and queen of the gods brush off the dust of millennia and remind humanity why they once ruled over Mount Olympus. Zeus, with his thunderbolt always at hand, appeared as you might expect: regal, powerful, but a bit frazzled, like a CEO who’s been away from the office for too long. Hera, on the other hand, was poised and majestic, though there was a deep sense of frustration simmering beneath her dignified exterior, as if she were tired of being seen only through the lens of jealousy.

They were in a strange place—both physically and metaphorically. In the dream, it seemed as though they had been forgotten, or at least, sidelined by modern culture. The once awe-inspiring Olympians were now fading myths, their stories relegated to dusty textbooks or blockbuster movies that reduced them to caricatures. It was my job to help them reclaim their rightful throne, but how does one go about rebranding the king and queen of the gods?

As we sat around a large marble table (because, of course, there were still nods to the classical in the dream), I could feel the weight of their presence, their aura of divinity and ancient power. But there was also vulnerability—an openness to the idea that they needed a new strategy. Zeus leaned in, asking, “How do we become relevant again? How do we reach people in this era?”

I started to think about their essence—their timeless qualities. Zeus, for all his flaws, was still the archetype of leadership, authority, and power. He wielded lightning, yes, but more than that, he symbolized the cosmic order, the balance of the universe itself. I suggested that maybe, instead of trying to compete with new gods of technology and entertainment, Zeus could lean into his role as the keeper of balance in a chaotic world. In times of turbulence, people still seek leadership and order—qualities Zeus had in spades.

Hera, sitting tall beside him, listened intently. When I turned to her, I felt a pang of empathy. Hera has often been painted in a harsh light—jealous, vindictive, forever chasing after Zeus’s infidelities. But that isn’t the whole story, is it? She’s also the goddess of marriage, commitment, and sovereignty. I suggested to Hera that she could reframe herself as the protector of sacred bonds, a figure of resilience in relationships—not just romantic, but familial and communal. In an age where connection feels tenuous, Hera could become a powerful symbol of the sacred bonds that hold society together.

They both seemed intrigued by the idea, but still uncertain. It was as if they could feel the pulse of the modern world, chaotic and fragmented, and wondered where they fit in. I reassured them that their stories still mattered—that mythic archetypes are never truly forgotten, just waiting to be reawakened. People still long for the divine, for symbols that help them make sense of the world. Zeus and Hera, in their complex, sometimes messy divinity, still had much to offer.

The dream continued with us brainstorming ways to engage the modern world. Social media for the gods? Perhaps not exactly. But the idea of stories—mythic stories that speak to eternal human experiences—felt like the key. The gods don’t need to change who they are, I told them; they simply need to remind people of the role they’ve always played. Zeus isn’t just a figure of power—he’s the embodiment of cosmic justice, of the inevitable balance of life. Hera isn’t merely a wife chasing a wayward husband—she’s the symbol of unbreakable commitments and the sacredness of human relationships.

As I woke up, the dream faded, but the essence lingered. There was something deeply resonant in the idea that even the gods need to re-establish themselves from time to time, that even archetypes must be reimagined to speak to new generations. Zeus and Hera were asking for help, not because they were powerless, but because the world had forgotten their place in it.

I couldn’t help but smile at the dream’s absurdity and profundity all at once. It seems that even in sleep, I’m working to revive the mythic imagination—helping old gods find new life in a world that has, perhaps, grown a bit too far removed from the stories that once guided us. Maybe, just maybe, we’re all due for a little reconnection with the divine, whether we call it Zeus and Hera or simply the parts of ourselves that long for meaning, balance, and connection.

Devil at the Crossroads

I was fishing for a documentary to watch over coffee this morning. Not something I normally do, but it’s Saturday, and I’m down in Bristol waiting for the rest of the house to wake up before we get up to whatever we’re getting up today.

I stumbled upon this mesmerizing gem, the remastered documentary, Devil at the Crossroads: A Robert Johnson Story.

Robert Johnson was a blues singer, songwriter, and musician who has been cited as the influencer behind a generation of legendary musicians like Muddy Waters, B.B. King, Led Zeppelin, The Rolling Stones among others.

He’s also a member of the 27 Club.

The documentary takes a look at the mystery and myth that surrounds Robert Johnson’s life, particularly about how he made a deal with the Devil at a crossroads in rural Mississippi to achieve musical success playing the Blues also known as the Devil’s music.

You can watch it on Netflix, which I highly recommend you do.